Krystal Scanlon

Marketing on Platforms

Tired of hot takes on Elon Musk’s ownership of Twitter? Let’s talk numbers
Marketing on Platforms

The world’s biggest media buyer GroupM is telling advertisers that Twitter is a ‘high risk’ media buy
Marketing on Platforms

Elon Musk’s Twitter takeover gives advertisers an easy out from the platform
Marketing on Platforms

Marketers continue to chase ‘authenticity,’ but what is it?
Marketing on Platforms

Meta, Google earnings suggest RIP to the platform momentum narrative
Experimental Channels

BeReal is challenged to keep marketers’ attention without robust advertising offerings
Marketing on Platforms

Priorizando TikTok, las agencias dejan de crear contenidos para Instagram y YouTube
Marketing on Platforms

Prioritizing TikTok, agencies move away from creating content for Instagram, YouTube
Marketing on Platforms

Here is how much TikTok, Meta and other social platforms are paying creators
Marketing on Platforms

El último lanzamiento de productos publicitarios de TikTok busca facilitar la vida de los creadores y de los anunciantes
Marketing on Platforms

TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part
Marketing on Platforms

TikTok sigue siendo el favorito de las marcas a pesar de sus dramas geopolíticos
Marketing on Platforms

TikTok continues to be a brand marketer darling despite its geopolitical dramas

	
		OSZAR »